Eat. Live. Work. Feel.

Building brands we believe in.

We build brands we believe in. Brands with a genuine story to tell.

Natural, organic and delicious food & drink brands. Brands that help you live a

healthier lifestyle. And sustainable brands that work hard to make the world go round a little better.

Strategy

Strategy

Understand current performance, sales opportunity and distribution strategy. Analyse & research competitors, audiences (core & prospect) and assess the market in the gap.

 

Research

Strategy & Positioning

Trading strategy (retail FMCG)

Brand

Brand

Create/refine the customer value proposition & reasons to believe it and then build a big, distinctive and ownable brand idea. Bring the story to life across all touch points to engage customers.

 

Brand creation, brand ID, brand refresh, key messaging

Design/packaging/collateral

Web/digital assets & content

Activation

Activation

Understand key insights to develop a targeted communications plan to build loyalty with core consumers and encourage brand trial with your best prospects.

 

Advertising – media channel planning and creative

PR

Digital

Social/influencers

Experiential

Some friends of Feel

Because we work with people, not ‘clients’.